Following is a simple example workflow which can help you capture loyal customers.
This example illustrates the following.
If 3 referrals have been made OR time spent on page is at least 10 mins AND the customer is a Male, then add this customer to a list called as Loyal Customers.
This type of workflow can be created to identify special customers and to later reward these users to retain them and to gather more customers through him. Creating this workflow will automate these activities with the integrated platform.